Executive Development Programme in ML-Driven Targeting for Customer Acquisition

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The Executive Development Programme in ML-Driven Targeting for Customer Acquisition is a certificate course designed to equip professionals with essential skills in machine learning (ML) for customer acquisition. This programme is crucial in today's data-driven world, where ML technologies are revolutionizing business strategies and decision-making processes.

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AboutThisCourse

With the rising industry demand for experts who can leverage ML for customer targeting, this course offers a timely and relevant learning opportunity. It provides participants with the tools and techniques to develop and implement ML models for customer acquisition, enabling them to make informed, data-driven decisions that enhance business performance. By completing this programme, learners will gain a competitive edge in their careers, demonstrating their ability to apply ML technologies to solve real-world business problems. This course is an excellent investment for professionals seeking to advance their careers in marketing, sales, data analysis, or related fields, where ML-driven customer targeting is becoming increasingly important.

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CourseDetails

โ€ข Unit 1: Introduction to Machine Learning (ML) & its Applications in Customer Acquisition
โ€ข Unit 2: Data Analysis for Customer Segmentation & Targeting
โ€ข Unit 3: Supervised Learning Algorithms: Regression & Classification
โ€ข Unit 4: Unsupervised Learning Algorithms: Clustering & Dimensionality Reduction
โ€ข Unit 5: Feature Engineering & Selection for ML Models
โ€ข Unit 6: Model Training, Evaluation & Hyperparameter Tuning
โ€ข Unit 7: Ethical Considerations & Bias Mitigation in ML
โ€ข Unit 8: Deploying ML Models in Customer Acquisition Campaigns
โ€ข Unit 9: Continuous Learning & Model Monitoring
โ€ข Unit 10: Case Studies: Successful ML-Driven Customer Acquisition Campaigns

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
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EXECUTIVE DEVELOPMENT PROGRAMME IN ML-DRIVEN TARGETING FOR CUSTOMER ACQUISITION
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London School of International Business (LSIB)
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05 May 2025
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