Certificate in Google News and Public Perception
-- ViewingNowThe Certificate in Google News and Public Perception is a comprehensive course that empowers learners with the skills to leverage Google's news tools for enhanced public engagement. This program's importance lies in its focus on the growing need for effective digital communication in today's information-driven world.
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โข Google News Basics: Understanding the platform, its algorithms, and how it works
โข Google News Optimization: Best practices for getting your content on Google News
โข News Keywords & SEO: Utilizing keywords to increase visibility and reach
โข Google Trends: Leveraging data for topic selection and content creation
โข Google Alerts: Monitoring mentions and staying informed
โข Google Analytics: Analyzing traffic and user behavior for informed decisions
โข News Credibility: Ensuring accuracy and trustworthiness in journalism
โข Public Perception: Understanding and shaping the public's view of your brand
โข Crisis Management: Responding to negative publicity and protecting your reputation
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