Executive Development Programme in Media for Strategic HR

Name: Executive Development Programme in Media for Strategic HR
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The Executive Development Programme in Media for Strategic HR is a certificate course designed to bridge the gap between Human Resources and the Media industry. This programme emphasizes the importance of understanding the media landscape to effectively manage and strategize for an evolving workforce.

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AboutThisCourse

In today's digital age, there is a high demand for HR professionals who can navigate the complexities of the media industry. This course equips learners with essential skills in media strategy, digital transformation, and data-driven decision-making, providing a competitive edge in career advancement. By the end of the programme, learners will have a comprehensive understanding of the media industry, its trends, and how to apply this knowledge to HR strategies. This will enable them to drive media initiatives, lead effective teams, and contribute to the overall success of their organisation in the digital era.

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CourseDetails

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Strategic Media Planning for HR: Understanding the media landscape, setting media objectives, and developing effective media strategies to support organizational goals.
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Employer Branding and Reputation Management: Developing and managing a strong employer brand, leveraging media channels to enhance organizational reputation, and addressing negative publicity.
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Digital HR: Exploring the latest digital trends in HR, including social media, mobile technology, and big data analytics, and their impact on media strategy.
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Content Marketing for HR: Creating compelling and relevant content to engage internal and external audiences, and measuring content effectiveness.
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Crisis Communication in the Media: Preparing for and managing a crisis, including message development, media relations, and social media monitoring.
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Media Training for HR Professionals: Developing media interview skills, including message development, body language, and vocal delivery.
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Influencer Engagement and Relationship Building: Identifying and engaging with key influencers, building relationships, and measuring influencer impact.
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Data-Driven Media Decision Making: Leveraging data and analytics to inform media strategy, measure effectiveness, and optimize media spend.
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Stakeholder Management and Communication: Building and maintaining relationships with key stakeholders, and communicating effectively to support organizational goals.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
NotRegulatedAuthorized
ComplementaryFormalQualifications

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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FullCourseAccess
DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN MEDIA FOR STRATEGIC HR

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London School of International Business (LSIB)

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05 May 2025

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